How to monetize your blog

You decided you wanted to write a blog, and you did, now you're wondering if you can make money out of it, and the answer is yes! There are bloggers that do this full time, and make up to six figues with their blogs! As with everything, it takes some time and effort, but if writing is someting you love doing, it's totally worth it. Here are some ways you can make money of your blog.

- Affiliate Marketing

This has proven to be the most popular and one of the most lucrative ways of monetizing a blog.You can earn a few hundred dollars a year, or in the case of a large affiliate marketing company like NerdWallet — which sells leads to credit card companies — over $100 million.

- Google Ads/Adsense

Google Adsense is critical to many monetization strategies. All the big blogs like Healthline, WebMD, BuzzFeed, and Huffington Post monetize with ads — to some degree. You can make good money running ads on your blog, however you should know that you will need a lot of traffic to make Adsense really pay.

- Sponsorships

In the sponsorship model, bloggers charge larger partners for various things, including:

  • A sponsored product/service review: you write a review of your experience with a product to share it with your audience
  • A banner ad: a dedicated banner for a partner (similar to Adsense, but you pick what goes there, not Google)
  • Guest blog post: the partner writes a blog post to live on your blog
  • Dedicated email blast: if you have an email following from your blog, you can use it to monetize your blog by advertising a product you love.

And Avoid Making These Mistakes

Blogging isn’t easy. If you’re going to embark on monetization of your blog don’t make these mistakes:

  • Don’t expect any overnight and quick returns. It can take up to a year before you see any significant response from your visitors. Be patient! Remember, this is going to take about 6 months.
  • Don’t just keep on uploading posts. Interaction with your blog visitors is extremely important to position your blog and personal brand in the beginning.
  • If you’re an affiliate, don’t hide that some of your posts earn you income. Put a disclaimer of some sort, somewhere, for the sake of transparency with your readership. Google will appreciate that too. Google has explicitly said this is necessary if you’re going to sell via affiliates. They’ll reward you with higher rankings if you do.
  • Don’t put your faith in Google Adsense. Again, you need a lot of traffic to make any money from Google Ads. You need to be more creative than that!
  • Don’t forget backlinking. Your site simply will not appear in Google searches unless you have some authoritative backlinks to your blog. Writing content is only part of the battle. Getting distribution for your content is equally important.

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